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Bitfinex appoints BBDO Germany as its lead agency and launches its first international campaign.
BBDO Germany won the pitch for Bitfinex's communications account and, together with the client, implemented the first international campaign. Their goal: to expand Bitfinex's position as a leading platform for cryptocurrency traders and to generate global brand awareness.
BARMER chooses BBDO
BBDO prevailed in a highly competitive tender and will provide comprehensive support to BARMER, one of Germany's largest statutory health insurance companies. The contract includes brand strategy and positioning, creative work, brand experiences, and performance-oriented marketing activities. The collaboration begins in October and is initially planned for three years.